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3PL Best Practices: How to Perform Better and Grow Your Business

Anyone in the 3PL business knows that it’s a constantly changing and challenging industry. It can be difficult to stay on top of all the latest trends and technologies, let alone implement them effectively. That’s why it’s important to have a solid understanding of 3PL best practices.

In this article, we’ll discuss some logistics industry standard practices and tips for success that can help you grow your supply chain business.

What is a Third-Party Logistics Provider (3PL)?

A 3PL, or third-party logistics provider, is a company that outsources logistics services on behalf of other businesses. 3PLs offer a variety of services such as transportation, warehousing, and distribution. They can also provide value-added services such as order fulfillment, packaging, and assembly.

3PLs play an important role in the supply chain by helping businesses to optimize their logistics operations. By outsourcing to a 3PL, businesses can save time and money, and free up resources to focus on other areas of their business.

Best Practices for Third-Party Logistics Providers (3PLs)

There is no one-size-fits-all solution for 3PLs, but there are some standard practices that can help 3PLs to perform better and grow their business.

1. Implement a Robust Technology Infrastructure

A strong technology infrastructure is essential for any logistics provider. 3PLs should invest in robust and scalable software solutions that can grow with their business. Automation technology and robotics can also help improve warehouse operations – but they should only be implemented if they are projected to improve ROI.

To get the most out of 3PL technology, consider using a warehouse management system (WMS) like SphereWMS. A WMS can help you automate many of your 3PL operations, from receiving and put-away to order picking and shipping. It can also provide real-time inventory visibility and allow you to manage your 3PL business from one central platform.

2. Build Strong Relationships with Customers and Suppliers

Customers and suppliers are the lifeblood of any 3PL. It’s important to build strong relationships with both. Good customer service is essential for keeping existing customers happy and attracting new ones.

Make sure you clearly communicate your 3PL services and pricing to your customers. Be upfront about any potential risks or challenges that may impact their supply chain. By being transparent, you can build trust and avoid any surprises down the road. This will help strengthen the customer relationship and increase customer satisfaction.

You should also develop strong relationships with your suppliers and trading partners. Good supplier relations can lead to improved communication, lower costs, and better quality control. 3PLs should look for ways to add value for their suppliers, such as by offering inventory management or transportation services.

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3. Focus on Continuous Improvement

The 3PL industry is constantly changing, so it’s important to stay ahead of the curve. As a 3PL service provider, you should continuously look for ways to improve your operations and services. This could involve investing in new technologies, expanding your service offerings, and improving your customer service and operational efficiency.

One way to drive continuous business process improvement is to set measurable goals and track your progress over time. This will help you to identify areas of your 3PL business that need improvement and track your progress toward your goals.

4. Hire and Retain Top Talent

Your employees are your most valuable asset, so it’s important to hire and retain top talent. 3PLs should focus on attracting and retaining employees with the skills and knowledge necessary to succeed in the logistics industry.

To attract top talent, 3PLs should offer competitive salaries and benefits, as well as opportunities for career growth. 3PLs should also create a positive work environment that employees enjoy coming to every day.

5. Invest in Marketing and Sales

Marketing and sales are important for any business, but they are particularly important for 3PLs. 3PLs should focus on marketing their services to both existing and potential customers. 3PLs should also invest in sales so that they can build relationships with new customers and grow their business.

There are many ways to market and sell 3PL services. 3PLs can use online marketing, offline marketing, or a combination of both. 3PLs can also partner with other businesses to market their services. 3PLs should also consider attending trade shows and events so that they can meet potential customers in person.

6. Offer Value-Added Services

Value-added services can be a great way to differentiate your 3PL business from the competition. 3PLs should focus on offering services that add value for their customers and help them to succeed. Some examples of value-added services include:

  • Packaging and Assembly
  • Kitting
  • Reverse Logistics
  • And more

8. Understand Your Customers’ Needs

To be successful, 3PLs need to understand their customers’ needs. 3PLs should focus on understanding their customers’ business processes and supply chains. This will allow them to develop custom solutions that meet customer demand. 3PLs should also keep up with industry trends so that they can anticipate their customers’ needs.

9. Have a Strong Understanding of Your Costs

3PLs need to have a good understanding of their costs in order to be profitable. 3PLs should track all their costs, including warehousing, labor, and transportation costs. By knowing their costs, 3PLs can better price their services and improve their bottom line.

10. Be Flexible and Adaptable

3PLs need to be flexible and adaptable to meet the ever-changing needs of their customers and the logistics industry. 3PLs should have a good understanding of their customers’ business and be able to adjust their operations accordingly.

3PLs also need to be able to quickly adapt to changes in the marketplace. This includes implementing new technology as it proves itself to be useful, for example, blockchain and smart contract management.

11. Partner with the Right Supply Chain Companies

3PLs need to partner with the right companies in the freight and logistics industry in order to be successful. 3PLs should partner with supply chain companies that complement their strengths and fill in their weaknesses. 3PLs also need to partner with companies that share their values and vision.

By following these best practices, third-party logistics companies can perform better and grow their business. 3PLs should always be looking for ways to improve their operations and provide more value for their customers.

With that in mind, consider whether or not your 3PL business is doing everything it can to be successful. If not, make the necessary changes and start following these best practices today.


By following these best practices for 3PLs, you can be sure you’re doing everything you can to perform better and grow your business. Just remember to make use of technology, improve communication and collaboration, streamline your operations, focus on customer service, and stay up-to-date on industry trends. Do all this, and you’ll be well on your way to 3PL success.

If you’re looking for a warehouse management system to help you improve your 3PL operation, be sure to check out SphereWMS. Our software can help you automate your 3PL processes and provide real-time inventory visibility. Contact us today to learn more or request a free demo.


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